This is called keyword cannibalization, and it occurs when multiple articles or blog posts on your site compete for the same search query on Google's search results page. Make sure each of your pages. ”. 301 older content to your. The pros of this method is the. /Ms. Keep your titles short and to the point. Another option for finding keyword cannibalization is to use Ahrefs Site Explorer. ”. Kondisi jangka panjang dapat menyebabkan otoritas domain menurun dari perspekif penilaian search engine. Setting Page Priorities. In most cases, it is harmful and causes a number of consequences that make it difficult or impossible to achieve the desired position in the Top 10. As you can see, Site Explorer found the same issue for the term “ keyword cannibalization ” as it was identified earlier using method #1. Click on the “Search Analytics”. Use Moz's Keyword Explorer to explore your site's ranking keywords by following these steps: Head to Keyword Explorer and type in your website URL. And many small businesses don’t realize that they may have this problem. Click on a query that interests you and then select the Pages tab. Follow the steps below to detect which pages could be targeting the same search terms. What is Keyword Cannibalization in SEO and How to Fix it. ”. Consequently, they compete with each other to rank, hurting your site’s organic performance. Keyword Cannibalization Solutions. Keyword cannibalization is an SEO problem where multiple pages on a website target the same or very similar keywords. Why? I don't know. The solution is quite simple: Ensure you have 1 page of content for each of the most popular keywords you want to rank for. The pages effectively cannibalize each other’s traffic, reducing the likelihood that any of them will rank at the top of search engine results pages. به این ترتیب وجود این 2 صفحه در کنار هم در نتایج جستجو منجربه Keyword Cannibalization در سایت ما نخواهد شد. Hopefully, this article has given you a better understanding of keyword cannibalization. If your website doesn’t have major keyword cannibalization issues or if it has around 20 pages, this method will probably work for you. The far-right column showing “# pages” flags the number of pages on your site that ranked for the given keyword during the selected time period: Click on that number to find which pages were ranking on which dates, as. The two most frequent reasons are: Publishing very similar content: For example, you write a post about “the best jogging shoes”, but you forget that you’ve already posted another one about “the best shoes for jogging”. In short, keyword cannibalization occurs when two or more pieces of content target: The same keywords; Similar search intent; Basically, that means that using the same keywords across several URLs may not result in cannibalization unless the content was created for the same search intent. When this happens, you confuse search engines in pointing which page is more important. Keyword cannibalization can occur because these pages share content, including keywords. Identifying Keyword Cannibalization: How To Detect Problems First of all, you need to identify all of the cannibalized pages. Make your title. Keyword Cannibalization Can Have Negative Effects on Your SEO. 2. Potential Keyword Cannibalization. Scroll down and you will see a pool of queries that your site has gotten clicks and impressions from. It can also. Search Engine Optimization, or SEO as it’s commonly known, is a pivotal facet of digital marketing in today’s increasingly online world. Just follow these simple steps: Login into your account and in the section "Search traffic > Search analytics". This article will. Canonicalize your content. Keyword cannibalization occurs when multiple pages on a website compete for the same intent keyword, causing it to have lower conversions and authority than having a consolidated page. It stealthily undermines your digital presence, dilutes your rankings, and stifles your potential in. It can happen when you have too many of the same or similar keywords on your website. FREE CLASS on how to grow a truly profitable, long-term online business: cannibalization is a common PPC advertising mistake that can hurt your campaign performance and waste your budget. In fact, the situation in which multiple pages rank the same keywords related to the same. Even targeting too many similar keywords can result in cannibalization, because the content might still compete for the same search engine ranking. In this example, if you have a separate page targeting “best trail running shoes” or “best minimalist running shoes,” the presence of the cannibalized pages may hinder your ability to rank well for these specific terms, as search engines. There are a couple free tools at your disposal for identifying keyword cannibalization on your site. Content cannibalization is a sign that your content creation efforts are being stretched thin. It’s common to see blog posts that essentially talk about the same topic but in different words. This phenomenon can hinder. However, keyword mapping isn’t keyword research, as many people think. Keyword cannibalization can be a serious issue. It can also. A few keyword cannibalization solutions to ponder are. Keyword cannibalization is a common SEO issue that occurs when multiple pages on a website target the same or very similar keywords. This solution won’t necessarily work for every situation, but, quite often. Demikian penjelasan mengenai keyword cannibalization beserta cara memperbaikinya. Keyword cannibalization and duplication are two common issues that can hurt your SEO performance and confuse your audience. Keywords really help Google to understand what each page on your website is all about. Target long tail keyword phrases. In a nutshell, this entails optimizing various pages for various keywords and search queries. What is keyword cannibalization? Keyword cannibalization is a search engine optimization (SEO) issue where two or more pages on your site compete for the same or related keywords. 18. 2. 1. Regular SEO team communication and a strong, clean editorial calendar are the best proactive strategies for this fully preventable content issue. The first thing you see in the new Cannibalization tab in Position Tracking is your Cannibalization Health score. As per Ahrefs, on average, any web page that ranks in the top 10 positions of SERP ranks for 100+ other keywords related to the web pages. Use our Keyword Discovery tool or one of the other SEO tools below to perform keyword research: Google’s free keyword planner (you’ll need to create a Google Ads account). So, start by examining your website for any SEO issues. Thankfully, you can fix the issue. Keyword cannibalization occurs when different pages are optimized for the same or similar queries, and Google cannot identify which of them is more relevant. You just need to run a crawl of the site, click on the H1 tab, and export the report. The first thing you see in the new Cannibalization tab in Position Tracking is your Cannibalization Health score. Keyword cannibalization occurs when your site’s pages are competing with. Keyword cannibalization can make ranking for related keywords or long-tail variations challenging. More Free SEO Toolsشاید بپرسید که این مسئله چه ربطی به سئو دارد؟ جالب است بدانید که در سئو و بهینه سازی سایت نیز اتفاقی شبیه به هم نوع خواری رخ میدهد که به آن Keyword cannibalization یا هم نوع خواری کلمات کلیدی گفته میشود. Let’s not forget that keyword Cannibalisation is a prevalent problem in SEO. This can confuse Google and your visitors, and dilute your. To minimize the risk of keyword cannibalization, consider the following strategies if you sell similar products: Keyword mapping is the process of assigning a keyword to each page. The relationship between keyword cannibalization and site search. Canonical tags tell search engines which URLs you want them to index. Keyword cannibalization is a ranking issue when several pages from the same website compete in search results for one keyword, hurting each other’s ranks. Some techniques that solve keyword cannibalization:Keyword cannibalization occurs when you’ve one authoritative page that overshadows another subcategory page, targeting similar keywords. Google ranks pages, not sites. Untuk membantu mendeteksi kanibalisasi keyword, Anda dapat memanfaatkan beberapa tools berikut:. Keyword cannibalization means that you have various blog posts or articles on your site that can rank for the same search query in. Oftentimes, keyword cannibalization is the result of “keyword stuffing. Understanding Keyword Cannibalization. Keyword cannibalization is the term used to describe how two or more pages on your website are targeting the exact same keywords and thus, taking away traffic from each other and weakening their rankings because there's no clear winner between them. Search engines struggle to determine which page is the most relevant and which deserves a higher ranking when multiple pages target the same keyword. Keyword cannibalization is a common SEO problem that occurs when you have multiple pages targeting the same keyword or topic. Keyword cannibalization occurs when two different campaigns or ad groups are bidding on the same keyword. Instead, that SEO strategy was an early attempt to game out how Google was really using TF IDF for its indexing and recall. The approach to fixing keyword cannibalization is dependent upon the problem that emerges and a solution that is beneficial for the readers. Step #1: Research, plan, and make a list of your target keywords. Step 4. Perform a “Site:Search”. Another method for identifying keyword cannibalization is to conduct a “site:search” in Google, which is very easy to do. گوگل و کاربران به خوبی متوجه تفاوت این صفحات با یکدیگر میشوند. Keyword cannibalization is a phenomenon in which two or more different pages of a website rank or are optimized for the same keyword. Finally, you could consolidate your content. Dealing with keyword cannibalization. If an undesirable page is ranking higher than a high-performing one, you lose out on conversions. 3. Having multiple pages on your website optimized for the same or similar search query can result in all pages ranking poorly. Ahrefs. Zoekwoord kannibalisatie (of keyword cannibalization) is een veel voorkomend SEO-probleem waarbij twee of meerdere pagina’s van dezelfde website met elkaar. Usually, this may occur when the content you’re covering is too similar or if you optimized the content for a similar key phrase. Avoid keyword cannibalization. Đây là một tuyên bố mạnh mẽ và nó đi. Keyword cannibalization occurs when some aspect of your strategy, such as an ad campaign or a piece of onsite content, encroaches on the keyword territory of another aspect of your strategy. it reminds web developers that keywords need to be incorporated into the page content. If you think your site might be unintentionally targeting the same search terms across multiple pages or blog posts, don’t worry. This article will discuss the common mistakes that lead to keyword cannibalization and provide actionable tips on how to. Khi bạn nhắm mục tiêu cùng một từ khóa cho hai hoặc nhiều bài viết. At the top of the results page, click on ‘Keyword’ and input the keyword you want to check. While long tail keywords might not generate the same amount of traffic as “head” or. When this happens, you are not revealing your expertise to Google or increasing your authority for the previously. Tweak the Encroaching Page. When multiple pages target the exact keywords, it sends a. With TrueRanker you will be able to monitor an infinite number of keywords thanks to our customized plans: Unlimited domains, you can create as many local projects as you want. Ans. Click Ranking Keywords from the left navigation. This will help you identify gaps and. How to detect keyword cannibalization? Method 1: Through a site search: Through running a site search on Google with a keyword “Frenkle Pen, we noticed that 2 URLs from Moz are ranking for that keyword. Keyword cannibalization happens when a website’s information architecture relies on a single keyword or phrase on multiple parts of the website. And it should be identified and resolved. Google Search Console is the best keyword cannibalization tool for SEO that’s freely available for everyone to use. Sounds a like threat? I will also explain how to eliminate keyword cannibalization. Content cannibalization happens when you have multiple pages targeting the same or similar keywords, causing these contents to compete with each other for Google ranking and, consequently, harming your site’s organic performance. ScreamingFrog. Keyword research is a vital skill for SEO, but it can also backfire if you use the same keywords for multiple pages on your website. Google Search Console is an excellent way of spotting keyword cannibalization. Here are the two “places” where keyword cannibalization happens. When a visitor looks for a product or service through a search engine, they search for a keyword. ) Keyword and content cannibalization is a rather common SEO issue, especially with legacy websites. Keyword cannibalization is when you have multiple pages of your website trying to rank for the same keyword. You can optimize the right page by increasing the keyword relevancy and keyword density and decrease the SEO signals for the key-phrase in the wrong post. According to this, in theory we would have to systematically carry out searches for the keywords that we want to position and then analyze the first 100 or so results (at least) to see if in any of the keywords results have. Let’s look at five strategies that will help you avoid keyword cannibalization and maximize traffic to your website. Bij onderhoud: bij. ) You should avoid. This way, you will tell Google that the weaker page is an older version of the content, and it should rank only the newer and updated page. Mapping individual keyword phrases to individual pages is important for all of the following reasons, except. Import your CSV data into the sheet called “Data. When you. . Canonicalize your content. Internal linking. Understanding when keyword cannibalization is an issue on your. The pages effectively cannibalize each other’s traffic, reducing the likelihood that any of them will rank at the top of search engine results pages. It could be that you've optimized them both for the same keyword, or the topics covered are too similar to distinguish between them. That conflict can cause unintended negative consequences ranging from creating competition with your own brand for search engine results page (SERP) space to having content ranking that isn’t the. It comes with a free trial that allows searching for up to three keywords per website. In case you want both pages to continue to exist, you can set up a canonical tag for one of your pages on the other, making one page the “master copy” in the eyes of the search engine. Written By Khurshid Alam. 1. Read on to find out how to identify SEO cannibalization quickly and easily thanks to SEOcrawl. Keyword cannibalization, a term that may sound like a buzzword in the world of SEO, is a phenomenon that can make or break your website’s search engine rankings. It comes with a free trial that allows searching for up to three keywords per website. This single keyword would be spotted in the website’s landing pages and blog articles, which results to your posts competing for the same position. 1. Now when you know what is keyword cannibalization and how to prevent it, you can refine. Another method for identifying keyword cannibalization is to conduct a “site:search” in Google, which is very easy to do. People are far too worried about keyword cannibalization these days. If so, you could be experiencing keyword cannibalization. Perform a “Site:Search”. Remove unnecessary keywords. Keep tabs on your keyword rankings and. It is a Google's rule, but SEOs think it is bad. The problem with content cannibalization is that Google may end up devaluing the more relevant web page. If you think your site might be unintentionally targeting the same search terms across multiple pages or blog posts, don’t worry. 2. Keyword cannibalization directly impacts your search ranking. This will stop cannibalization, but both pages will continue to exist. So, Google can rank 2-3-10 pages from the site for one keyword. Now, most of that was simple: we have a keyword research tag, and most of the content was nicely tagged. Like this: Next, enter the keywords you want to track. Keyword cannibalization is something to take seriously as it can potentially damage your rankings for multiple reasons. While keyword cannibalization in Amazon advertising is arguably the most tame form of cannibalization, it can still do quite a bit of damage to your campaigns. It designates the “master” or main page for the keyword — the one you want to appear in search results. Keyword Cannibalization: An Introduction. Keyword Cannibalization Tools. 4. ”. Keyword cannibalization is when different pages of one website are ranked for the same queries. it ensures that the right page is displayed for each keyword phrase. How to avoid keyword cannibalization if you sell similar products. Using Google Search Console. Now, you can manually scrawl and identify the duplicate keywords. Some SEO bloggers try to present this as an “advanced. Then: Upload: Feed your data to Keyword Insights. When you cannibalize keywords, Google crawls your site and finds multiple pages competing for the same keyword or keyword phrase. Go to your performance report to see a default query list that your website has received clicks and impressions from most recently. Write for humans, not for search engines, and conduct thorough keyword research to identify relevant keywords and phrases for your content. Keyword cannibalization can also happen with two blog posts, or even a post and a category. Identify keyword cannibalization. Keyword Cannibalization là gì. Discover its SEO implications, strategies to address it, and firsthand corporate insights. That response typically goes something like this: “Well Mr. After identifying keyword cannibalization in your content gap analysis, it’s important to take steps to stop your pages from competing. Good SEO may sound easy, but if not done right, it can damage your traffic and rankings. Google Search Console is the best keyword cannibalization tool for SEO that’s freely available for everyone to use. Just go to “Site Explorer” > “Organic Keywords” and toggle “Multiple URLs only”. Keyword cannibalization. Some of the negative effects that can happen include: • Minimizing the authority of your page. Semrush is a popular SEO keyword research and tracking tool that provides access to a Cannibalization report. io. Interestingly, numerous websites that inadvertently engage in this practice initially had well-structured SEO plans that gradually veered off course. Keywords are basically the word, phrase, or sentence that someone types into an online search bar. Keyword cannibalization is an SEO issue when multiple pages or pieces of website content compete against each other for the same keywords in search engine results. A common mistake amongst new restoration blog writers is keyword cannibalization. 1. Keyword cannibalization confuses the search engine. Solution 2. Keyword cannibalization happens when a website predominantly uses a single keyword to gain rankings in SERPs. While this can help increase the traffic for that specific keyword, this can also. 1) Two or more landing pages on your website that are competing for the same keywords. Since the market is extremely competitive, it’s crucial to be aware of potential factors that may decrease your positions in the ranking. Đôi khi bạn sẽ bắt gặp tình huống cùng một truy vấn tìm kiếm nhưng lại có 2 bài viết khác nhau của 1 website lại được xếp hạng tìm kiếm trên Google, trường hợp này được gọi là ăn thịt từ khoá. Keyword cannibalization occurs when multiple pages on a website target the same keyword or key phrase, essentially competing against each other in search engine results. It happens when you bid on the same or similar keywords across multiple. Simply go to the Google homepage and enter “site: [your domain name] “keyword””. When multiple pages vie for the same keyword, it can lead to reduced organic traffic as search engines. For instance, if you type “best movies on Netflix” an article In order to rank for a keyword, you will want to include the keyword in the text of your content (images and video are not enough). Keyword cannibalization is a common SEO issue that occurs when you have multiple pages targeting the same or similar keywords, resulting in lower rankings and traffic for your site. Title tag. How to check keyword cannibalization in SEMrush. It is generally considered undesirable. It happens to the best of us. How to check keyword cannibalization in SEMrush. Keyword cannibalization means that you have various blog posts or articles on your site that can rank for the same search query in Google. 2. What Is Keyword Cannibalization? Keyword cannibalization is when the wrong page on your website is ranking within Google’s search engine results pages for the wrong keyword, or keywords or when you have multiple pages ranking for the same keyword when you just want one. Keyword cannibalization, or having several pages devouring each other for Google’s attention, can easily happen and hurt your entire SEO strategy. A site: search in Google gave me the missing. Keyword cannibalization is an SEO issue that occurs when multiple pages on a site target the same keyword (s) and serve the same purpose, and in doing so. Để hiểu rõ hơn, chúng ta hãy cùng theo dõi ví dụ sau: Giả sử bạn có hai bài đăng về cùng 1 chủ đề "Keyword Cannibalization". The major difference for e-commerce is how difficult it can be to avoid keyword cannibalization and when it can be overlooked. Keyword cannibalization is an SEO issue that occurs when multiple pages on a site target the same keyword (s) and serve the same purpose, and in doing so harm each other’s search engine rankings. That makes them compete against each other, ending up damaging the. 5) Conclusion. This is called keyword cannibalization. Keyword cannibalization happens if you have multiple pages with very similar content. Here are some keyword cannibalization solutions to consider. What Is Keyword Cannibalization? Keyword cannibalization can happen when multiple pages of content on a website target the same keyword. The best strategy to fix keyword cannibalization is combining the cannibalized content. Keyword cannibalization occurs when two or more pages within your site compete for the same search term. Use Google Search Console. You can find the keyword cannibalization report by selecting the site you wish to work with and visiting the Reports section from the left hand menu. Copy the spreadsheet. Odds are, your posts don’t clearly address the user intent, which results in. If we could get more organic traffic overall by combining the two pages into one, that’s a cannibalization issue. ”. Here are the steps you can follow for keyword mapping: Create a list of target keywords for your website. For example if you have “blue widgets” as a main term for a category, then you create also create blue widget products and then create a post about blue widgets, the search engines won’t understand which is the most important. As a result, a website’s search engine. Hậu quả của Keyword Cannibalization là gì , bạn có thể dễ dàng nhận thấy nhất là: Từ khóa của bạn sẽ kẹt mãi ở trang 2, Traffic giảm, thứ hạng bị. When more than one page has the same, or a similar keyword target, those pages will then start to. Go to the Performance section. To fix keyword duplication, you need to revise your page elements to make them more unique, relevant, and impactful. However, it’s essential to know how to identify and fix this situation for if and when it comes up. What is keyword cannibalization? Keyword cannibalization is a search engine optimization (SEO) issue where two or more pages on your site compete for the same or related keywords. What Is Keyword Cannibalization? In marketing, cannibalization refers to when two different products compete with each other in a way that leads to an overall reduction in sales volume, revenue, or market share. SEO is a crucial element of any successful digital marketing strategy. Like this: The goal is to match each keyword with the page that best satisfies search intent—i. Merge pages. Kanibalisasi keyword terjadi ketika dua atau lebih halaman di suatu website menggunakan keyword yang sama, dan berkompetisi satu sama lain untuk mendapatkan peringkat di mesin pencarian. Keyword cannibalization is a serious issue that can hurt your SEO efforts. Essentially, this can happen when a user searches for the app using keywords, and it was supposed to be downloaded through. Finally, keyword cannibalization can affect your conversion rates. Keyword cannibalization adalah suatu kondisi yang terjadi ketika Anda menargetkan keyword yang sama pada banyak halaman di suatu website. An internal linking strategy is a good first effort to resolve keyword cannibalization. As mentioned, a cannibalization occurs when 2 or more of our URLs appear in the search results after a keyword search. In fact, there is no keywords cannibalization. The same keywords are used on multiple pages of the site or for the same theme. Here, you won’t be taking pages down or redirecting content – a fairly safe option if you feel nervous about the consequences. Understanding the SEO benefits of pruning starts with a solid grasp of cannibalization - from an SEO perspective - and why it happens in the first place. Keyword cannibalization is when you have more than one article or blog post ranking for the same search query in Google. Google Search Console: Allows you to completely audit your website’s keywords using the Content Keyword option. Some of the most common signs of cannibalization include: Your Top Ranking URLs Change Often. Another useful way for keyword cannibalization detection is the usage of site: "keyword command in Google Search. 1. . Merge the Content. We also get asked all the time about selling similar products and having keyword. How to Prevent Keyword Cannibalization. Screaming Frog SEO Spider: Will crawl your website in a matter of minutes to help you. Hai hoặc nhiều landing page trên website đang cạnh tranh cho các từ khóa giống nhau. Keyword cannibalization là vấn đề có thể xảy ra với bất kỳ website nào và có những ảnh hưởng không nhỏ đến thứ hạng của bài viết thực sự chất lượng trên website đó. Keyword cannibalization is a common PPC advertising mistake that can hurt your campaign performance and waste your budget. Now search intent means what the searchers actually want to know when they type in certain keywords. It typically means that Google cannot figure out which page should rank. If you use the same keyword for each page, you force Google to choose which page best suits the query at hand and if your content is very similar then. Then, click on ‘Organic keywords’ on the left side menu. In general, the word cannibalization means being eaten up by the same species. If you run a technology website but only use “Tech” as a keyword, you’re telling Google that an article about central processing units is the same as one about electric cars. Keyword cannibalization occurs when two or more pages on your website end up competing for the same keyword. As a result, a search engine like Google can't discern which. First things first, download the Ahrefs keyword cannibalization template. ”. The correct answer is (B) Keyword cannibalization. Cannibalization is an important issue in marketing strategy when an organization aims to carry out brand extension. Having multiple pages with the same topics or terms confuses the search engine crawlers and hurts the webpage’s organic performance. Filter to include / match a keyword Note: Slow but powerful, helpful to isolate for larger sites but consider using the Data Studio version if regular filtering is needed There is also an optional custom save function in the menu which will copy the values of the main tab into a new tab, preserving formulas and saving the need to recalculate. You can easily spot cannibalization issues by conducting a website content audit (examining a website’s performance and seeing if it complies with SEO best practices). Since customers want to find something, whether it’s a product or service, the first. When you have input from hundreds of sources or different creators, it can be difficult to ensure that you are not doubling up on the same content over and over again. Let's say your company sells roof shingles. Why Keyword Cannibalization Is Important for SEOs and Content Marketers. Some of the things we adjusted were onsite page titles, meta descriptions and the structure of headings for the core pages. Specifically, page cannibalization happens because: You failed to plan properly. ) Verbuigingen: kannibalisaties 1) het slopen van een apparaat om de onderdelen te gebruiken voor het herstel van andere 2) introductie op de. Content Audit. Keyword cannibalization is defined as a competition problem between several pages of a website. This can happen accidentally when. Keyword cannibalization in SEO can hurt your rankings. Then, click on. 1. Step 2. Keyword Cannibalization trong SEO về cơ bản có 2 loại chính: 1. Keyword Cannibalization is always bad for SEO and affects the organic performance of all the web pages with similar keywords or intent. 301 older content to your. Title tag. 🕳️. Nói một cách đơn giản, khi người dùng tìm kiếm 1 từ khoá,. Keyword cannibalization happens when. Keyword cannibalization means two or more of your pages are competing against each other for higher search engine results page (SERP) rankings for a specific keyword. Write the title for humans first. Instead of reinforcing each other, these pages end up competing. How to fix keyword cannibalization. Once readers navigate to the higher-ranked page, they will find outdated information. Dengan begitu, mesin pencari kesulitan memutuskan halaman yang paling relevan dan harus muncul di posisi tertinggi. It designates the “master” or main page for the keyword — the one you want to appear in search results. Kannibalisatie. Follow the. Keyword Cannibalization: The correlation between brands and customers using the internet never gets extinct. Many people who are affected by keyword cannibalization aren't even aware of the problem. Keyword cannibalization is a search engine optimization (SEO) issue where two or more pages on your site compete for the same or related keywords. Resolving Keyword Cannibalization Issues Can Lead to Significant Gains. The conflict occurs when there is duplicate theming and Google cannot determine which page should appear for the given search term. Check for features and formatting such as featured snippets, video, images, knowledge panels and “people also ask” (PAA). Group the keywords by topics. Open the search console and click on the full report to see how your website’s doing. A list of Keywords will get displayed below the. As you probably already know, sometimes keywords can be both transactional and commercial at the same time. Google Search Console. Keyword cannibalisation occurs when multiple pages on your website target the same keyword or keyword phrase. Use a “ site: “keyword” ” command. Some pages may be optimizing for several keywords, including the offending keyword that is causing the cannibalization issue.